{"title":"Fudge","description":null,"products":[{"product_id":"fudge-big-bold-oomf-conditioner-300ml-bf-c89124","title":"Fudge Big Bold OOMF Conditioner 300ml","description":"\u003cul class=\"key-benefits\"\u003e\n    \u003cli\u003eEnhances volume for fine, limp hair, giving it a fuller look.\u003c\/li\u003e\n    \u003cli\u003ePowered by OOMFTM Volumising Complex and Bamboo Extract for ultimate hair lift.\u003c\/li\u003e\n    \u003cli\u003eDelivers a brilliant shine while making hair feel luxuriously thick.\u003c\/li\u003e\n    \u003cli\u003eEffortless application post-shampoo for maximum effectiveness.\u003c\/li\u003e\n    \u003cli\u003eNourishes and revitalizes hair for a healthy, vibrant appearance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cul class=\"tabs-content\"\u003e\n    \u003cli\u003e\n        \u003cp\u003e\u003cstrong\u003eFudge Big Bold OOMF Conditioner 300ml\u003c\/strong\u003e\u003c\/p\u003e\n        \u003cp\u003eElevate your hair game with \u003ci\u003eFudge Big Bold OOMF Conditioner\u003c\/i\u003e, meticulously crafted to breathe life into fine and limp hair seeking enhanced volume and body. Infused with Fudge's signature OOMFTM Volumising Complex and natural Bamboo Extract, this sumptuous conditioner promises to deliver stunning results that transform your hair with every use.\u003c\/p\u003e\n\n        \u003ch2\u003eWhy Choose Fudge Big Bold OOMF Conditioner?\u003c\/h2\u003e\n        \u003cp\u003eThis extraordinary conditioner not only nurtures but also significantly improves your hair's health. Designed to infuse your strands with remarkable volume and captivating shine, it revitalizes limp hair, providing a noticeable difference in thickness and luster after regular application. Embrace hair that looks and feels effortlessly fabulous.\u003c\/p\u003e\n        \n        \u003ch3\u003eHow to Use\u003c\/h3\u003e\n        \u003cp\u003eFor the best results, use this conditioner following your shampoo routine. Simply massage it through your hair, paying extra attention to the ends, and rinse thoroughly. This straightforward regimen will enhance your hair's appearance and texture dramatically.\u003c\/p\u003e\n\n        \u003cp\u003eUnleash the potential of your hair with the luscious \u003cstrong\u003eFudge Big Bold OOMF Conditioner\u003c\/strong\u003e, and step out with confidence and beautiful, bouncy locks.\u003c\/p\u003e\n    \u003c\/li\u003e\n    \u003cli\u003e\n        \u003cp\u003eFor the most up-to-date and accurate ingredient list, please refer to the product packaging or the manufacturer’s official website.\u003c\/p\u003e\n    \u003c\/li\u003e\n    \u003cli\u003e\n        \u003cp\u003eBarcode: 5060056487977\u003c\/p\u003e\n        \u003cp\u003eBrand: Fudge\u003c\/p\u003e\n    \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fudge","offers":[{"title":"Default Title","offer_id":41897072885897,"sku":"C89124","price":6.29,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/41oQWDJJoCL.jpg?v=1709549629"},{"product_id":"fudge-matte-hed-firm-hold-no8-85ml-tbt-19-fud-mh-no8-85ml","title":"Fudge Matte Hed Firm Hold No8 85ml","description":"\u003cul class=\"key-benefits\"\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrecision Styling:\u003c\/strong\u003e Effortlessly sculpt and mold your hair to create a unique, standout look that turns heads.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eMatte Finish:\u003c\/strong\u003e Achieve a sophisticated, non-glossy finish that radiates confidence and refinement.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eFirm Hold:\u003c\/strong\u003e Experience maximum control with a wax designed to deliver a strong, long-lasting hold for all-day styling.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEasy Application:\u003c\/strong\u003e Activate, apply, and style with ease; it's as simple as pump, rub, and go!\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProfessional Quality:\u003c\/strong\u003e Rely on a product trusted by salon experts to provide salon-quality styling right at home.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eMeet the \u003cstrong\u003eFudge Matte Hed Firm Hold No8\u003c\/strong\u003e, the must-have styling wax designed for men who want to elevate their hair game to new heights. This innovative wax not only allows you to create and shape your style but ensures a stunning \u003cstrong\u003ematte, dry finish\u003c\/strong\u003e that boosts your confidence and enhances your presence. With its incredibly strong grip, defining and texturing your hairstyle has never been easier, giving you a personalized look that’s impressively stylish.\u003c\/p\u003e\n\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cp\u003eFor the best results, pump the wax to activate it. Apply a small amount to your hands, rub together thoroughly, and then distribute evenly through your hair. Style as desired to create your perfect look that suits any occasion.\u003c\/p\u003e\n\n\u003ch3\u003eSalon-Quality at Home\u003c\/h3\u003e\n\u003cp\u003eWhether you’re preparing for a casual day out or a slick styling for an evening event, \u003cstrong\u003eFudge Matte Hed\u003c\/strong\u003e provides versatile options that cater to all hair types, ensuring you look your absolute best from the comfort of your own home.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, lanolin Cera\/lanolin Wax\/Cire de lanoline, Paraffinum liquidum\/Mineral Oil\/ Huile Minérale, Stearic Acid, Cera Microcristallina\/Microcrystalline Wax\/Cire Microcristalline, Propylene Glycol, Alcohol Denat., Bentonite, PEG-20 Hydrogenated lanolin, Steareth-21, Synthetic Wax, Phenyl Trimethicone, Vinyl Caprolactam\/VP\/Dimethylaminoethyl Methacrylate Copolymer, Alcohol, Polyvinylcaprolactam, Kaolin, Phenoxyethanol, Disteareth-100 IPDI, Parfum (Fragrance), Chlorphenesin, Glycerin, Tetrasodium Glutamate Diacetate, Butylphenyl Methylpropional, Benzyl Salicylate, Hexyl Cinnamal, limonene, BHT, linalool, Citronellol, Sodium Hydroxide, Benzophenone-4.\u003c\/p\u003e\n\n\u003ch3\u003eMore Info\u003c\/h3\u003e\n\u003cp\u003eFor queries or more information, please contact:\u003c\/p\u003e\n\u003cp\u003ePZ Cussons (Europe) Ltd., ‘C’, Ardilaun Ct., 112-114 St Stephens Green, Dublin D02 TD28, Eire.\u003cbr\u003ePZ Cussons Beauty LLP, Manchester M22 5TG.\u003c\/p\u003e\n\u003cp\u003eProduct Barcode: \u003cstrong\u003e5060420337921\u003c\/strong\u003e\u003c\/p\u003e","brand":"Fudge","offers":[{"title":"Default Title","offer_id":41897073082505,"sku":"X283722","price":8.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/71KBfV-QLrL.jpg?v=1709549642"},{"product_id":"fudge-all-blonde-colour-lock-shampoo-250ml","title":"Fudge All Blonde Colour Lock Shampoo 250ml","description":"\u003cul class=\"key-benefits\"\u003e\n    \u003cli\u003e\n        \u003cstrong\u003eErases Yellow Tones:\u003c\/strong\u003e Say farewell to brassy undertones and let your hair's natural shine emerge.\n    \u003c\/li\u003e\n    \u003cli\u003e\n        \u003cstrong\u003eIntensive Repair:\u003c\/strong\u003e Powered by potent violet micro-pigments and advanced Opti-PLEX technology, this shampoo revitalizes and deeply restores hair bonds.\n    \u003c\/li\u003e\n    \u003cli\u003e\n        \u003cstrong\u003eEnhances Strength:\u003c\/strong\u003e Experience up to 90% more resilience, significantly reducing breakage and enhancing hair integrity.\n    \u003c\/li\u003e\n    \u003cli\u003e\n        \u003cstrong\u003eSilky Smooth Texture:\u003c\/strong\u003e Enjoy a lightweight formula that provides five times more softness, making your hair irresistibly touchable.\n    \u003c\/li\u003e\n    \u003cli\u003e\n        \u003cstrong\u003eLong-Lasting Aroma:\u003c\/strong\u003e Indulge in a delightful fragrance that lingers for up to 24 hours after each wash, keeping your hair smelling fresh.\n    \u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eProduct Description\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eFudge All Blonde Colour Lock Shampoo\u003c\/strong\u003e is your ultimate solution for achieving luxuriously toned and healthy hair. Formulated with high-strength violet micro-pigments, this exceptional shampoo effectively combats unwanted yellow tones, promoting vibrant hair health and a stunning appearance.\u003c\/p\u003e\n\n\u003ch2\u003ePowerful Technology\u003c\/h2\u003e\n\u003cp\u003eHarnessing cutting-edge \u003cstrong\u003eOpti-PLEX\u003c\/strong\u003e technology, this shampoo penetrates deep into the hair shaft to repair and reconstruct damaged bonds caused by frequent styling and environmental stress. As a result, not only do you enjoy a brighter, more radiant hue, but your hair also feels \u003cstrong\u003e90% stronger\u003c\/strong\u003e and incredibly smooth, with a softness that surpasses traditional shampoos.\u003c\/p\u003e\n\n\u003ch3\u003eFragrance Technology\u003c\/h3\u003e\n\u003cp\u003eThanks to the innovative \u003cstrong\u003eFragranceFuse\u003c\/strong\u003e technology, your hair will be enveloped in an indulgent scent that lasts all day, ensuring it looks as fabulous as it smells.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua (Water), Cetyl Alcohol, Dimethicone, Hydrogenated Castor Oil\/Sebacic Acid Copolymer, PEG-12 Dimethicone, Cetearyl Alcohol, Glycerin, Bis-Ethyl (Isostearylimidazoline) Isostearamide, Cetrimonium Chloride, Cocoglycerides, Myristyl Myristate, Hydroxyethylcellulose, Quaternium-91, Phenoxyethanol, Sodium Benzoate, Benzophenone-4, Tocopheryl Acetate, Citric Acid, Cetrimonium Methosulfate, Parfum (Fragrance), Disodium EDTA, Pentylene Glycol, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Hexyl Cinnamal, Sodium PCA, Limonene, Sodium Lactate, Sodium Hydroxide, Arginine, Aspartic Acid, Potassium Sorbate, Disodium Phosphate, Polysorbate 60, PCA, Sodium Sulfate, Glycine, Alanine, Paullinia Cupana Seed Extract, Sodium Phosphate, Serine, Valine, Isoleucine, Proline, Threonine, Histidine, Phenylalanine, CI 60730 (Ext. Violet 2), CI 45100\u003c\/p\u003e\n\n\u003ch3\u003eDirections\u003c\/h3\u003e\n\u003cp\u003e1. Apply the product to wet hair.\u003cbr\u003e\n   2. Leave on for 3-5 minutes.\u003cbr\u003e\n   3. Rinse thoroughly.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e Fudge\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBarcode:\u003c\/strong\u003e 5031550000290\u003c\/p\u003e","brand":"Fudge","offers":[{"title":"Default Title","offer_id":44371863142537,"sku":"F226451","price":8.69,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/51AZu1HZoxL.jpg?v=1751542489"},{"product_id":"fudge-all-blonde-colour-booster-shampoo-250ml","title":"Fudge All Blonde Colour Booster Shampoo 250ml","description":"\u003cul class=\"key-benefits\"\u003e\n    \u003cli\u003eAchieve a stunning, brighter hue for your blonde hair in just two weeks.\u003c\/li\u003e\n    \u003cli\u003eFeatures revolutionary opti-plex technology designed for deep hair bond repair.\u003c\/li\u003e\n    \u003cli\u003eCrafted with a gentle, sulphate-free formula that is kind to both hair and scalp.\u003c\/li\u003e\n    \u003cli\u003eEnriched with natural lemon extract, delivering vibrant shine and enhanced color retention.\u003c\/li\u003e\n    \u003cli\u003ePerfectly formulated for all hair types and shades of blonde.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eIf you've been struggling with dull blonde hair, \u003cstrong\u003eFudge All Blonde Colour Booster Shampoo\u003c\/strong\u003e is here to transform your locks. This remarkable \u003cstrong\u003esulphate-free\u003c\/strong\u003e shampoo is expertly designed to enhance and brighten all shades of blonde, promising noticeable results in just \u003cstrong\u003etwo weeks\u003c\/strong\u003e. Powered by \u003cstrong\u003eopti-plex technology\u003c\/strong\u003e, this formula penetrates deep into the hair core, repairing and revitalizing damaged bonds compromised by styling, chemical treatments, and environmental stressors.\u003c\/p\u003e\n\u003cp\u003eInfused with the refreshing essence of \u003cstrong\u003enatural lemon extract\u003c\/strong\u003e, this shampoo not only revitalizes your blonde strands but also imparts an exquisite, dazzling shine, ensuring that your hair looks and feels vibrant and healthy. For the best results, pair this shampoo with the \u003cstrong\u003eFudge All Blonde Colour Lock Conditioner\u003c\/strong\u003e to prolong and enhance your radiant blonde.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua (Water\/ Eau), Sodium Lauroyl Methyl Isethionate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Glycol Distearate, Lauryl Glucoside, PEG-120 Methyl Glucose Dioleate, Glycerin, Parfum (Fragrance), Phenoxyethanol, Sodium Chloride, Benzyl Alcohol, Sodium Lauroyl Sarcosinate, Disodium EDTA, Citric Acid, Polyquaternium-10, Pentylene Glycol, Hexyl Cinnamal, Sodium Benzoate, Limonene, Silicone Quaternium-22, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Alpha-Isomethyl Ionone, Coumarin, Linalool, Dipropylene Glycol, Polyglyceryl-3 Caprate, Propylene Glycol, Citrus Limon (Lemon) Fruit Extract, Palmitamidopropyltrimonium Chloride, Potassium Sorbate, Sodium Hydroxide, Lactobacillus Ferment, CI 47005, CI 14700 (Red 4).\u003c\/p\u003e\n\n\u003ch3\u003eDirections\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, massage into a lather, rinse thoroughly.\u003c\/p\u003e","brand":"Fudge","offers":[{"title":"Default Title","offer_id":44371873104009,"sku":"T319261","price":13.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/4125A6rQpoL.jpg?v=1751542727"},{"product_id":"fudge-clean-blonde-damage-rewind-violet-toning-conditioner-1000ml","title":"Fudge Clean Blonde Damage Rewind Violet Toning Conditioner 1000ml","description":"Output:\n\n\u003cul class=\"key-benefits\"\u003e\n    \u003cli\u003eEnhances blonde, platinum, and grey hair with powerful violet toning properties.\u003c\/li\u003e\n    \u003cli\u003eRepairs damaged strands and reverses damage with advanced Bond Repair Technology and OPTI-PLEX technology.\u003c\/li\u003e\n    \u003cli\u003eNeutralizes unwanted yellow and brassy tones in just one wash.\u003c\/li\u003e\n    \u003cli\u003eDeep hydration and softening effects, leaving hair smooth and manageable.\u003c\/li\u003e\n    \u003cli\u003eSulphate free and infused with a long-lasting 24-hour fragrance, perfect for both home and salon use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eFudge Clean Blonde Damage Rewind Violet Toning Conditioner 1000ml\u003c\/h2\u003e\n\u003cp\u003eIntroducing Fudge's all-rounder violet toning conditioner - the Clean Blonde Damage Rewind. This product has been engineered to work miracles on blondes, platinum, and grey hair types, making it the ideal solution for intense toning and repair. Its aesthetic violet hue comes from the powerful purple pigments infused into the conditioner, designed principally to neutralize yellow and brassy tones, ushering in the whitest, brightest blonde. \u003c\/p\u003e\n\n\u003cp\u003eWhat sets this conditioner apart is its ability to repair damage in a single wash. Its proprietary advanced Bond Repair and OPTI-PLEX technologies work hand in hand to rectify damage, rebuilding your hair to make it 90 percent stronger after just one use. The result? Strands that are visibly smoother, exuding double the softness. \u003c\/p\u003e\n\n\u003ch3\u003eDirections\u003c\/h3\u003e\n\u003cp\u003eApply a suitable amount of product to damp hair, massage in, allow it to rest for several minutes, and then rinse. It is important to note that the frequency of use and necessary precautions may alter depending on the type and condition of your hair.\u003c\/p\u003e\n\n\u003cp\u003eTake into consideration that appearances can be deceptive. Products may sometimes come in previous versions or earlier packaging designs due to manufacturers updating their formulations, branding, packaging, or product presentation. Rest assured, we supply only the newest official version of all products sourced directly from the manufacturer, ensuring that you get an authentic product every time you shop with us.\u003c\/p\u003e\n\n\u003cp\u003eFor accurate and current product information, please always refer to the product packaging or contact the manufacturer directly:\u003c\/p\u003e\n\n\u003ch3\u003eManufacturer Contact Information\u003c\/h3\u003e\n\u003cp\u003ePZ Cussons (Europe) Ltd., ‘C’, Ardilaun Ct., 112-114 St Stephens Green, Dublin D02 TD28, Eire.\u003cbr\u003e\nPZ Cussons Beauty LLP, Manchester M22 5TG.\u003c\/p\u003e\n\n\u003ch2\u003eMore about Fudge\u003c\/h2\u003e\n\u003cp\u003eAs an international brand synonymous with haircare, Fudge is dedicated to producing products that perform at their best so you can too. This Clean Blonde Damage Rewind Violet toning conditioner is a perfect example of their commitment to quality and performance. Experience the Fudge difference today!\u003c\/p\u003e","brand":"Fudge","offers":[{"title":"Default Title","offer_id":45147050508425,"sku":"B752229","price":20.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/51XmQyUk8rL.jpg?v=1767982847"},{"product_id":"fudge-clean-blonde-damage-rewind-violet-toning-shampoo-250ml","title":"Fudge Clean Blonde Damage Rewind Violet Toning Shampoo 250ml","description":"\u003cul class=\"key-benefits\"\u003e\n\u003cli\u003eInstantly removes yellow tones and damage from blonde hair, leaving it 95% stronger\u003c\/li\u003e\n\u003cli\u003eIncludes the brand cult favourite purple shampoo that quickly removes brassy tones\u003c\/li\u003e\n\u003cli\u003eFeatures unique Opti-Plex technology that penetrates deep into the hair to restore bonds damaged by chemicals, styling, and the environment\u003c\/li\u003e\n\u003cli\u003eDeveloped with FragranceFuse™ technology for a captivating 24-hour fragrance release\u003c\/li\u003e\n\u003cli\u003eCreated especially for blonde hair, it eliminates unwanted yellowness in just one wash\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eFudge Clean Blonde Damage Rewind Violet Toning Shampoo 250ml\u003c\/h2\u003e\n\n\u003cp\u003eSay goodbye to brassy tones and hello to stronger, brighter blonde hair with Fudge's Clean Blonde Damage Rewind Violet Toning Shampoo. Leveraging the strength of unique Opti-PLEX technology, this shampoo penetrates deep into the hair's core, reconstructing chemical, styling, and environmental damage. The result? Hair that's 95% stronger and icily blonde.\u003c\/p\u003e\n\n\u003cp\u003eWhat sets this shampoo apart is its cult favourite purple shampoo component. Containing salon-strength purple micro-pigments, it instantly dispatches brassy tones to keep your blonde vibrant and rich. More than just removing undesirable tones, it transforms your hair, making it 10 times smoother, doubling its softness, and leaving a dazzling blonde hue.\u003c\/p\u003e\n\n\u003cp\u003eForget about damage from colour, styling, UV, and pollution; it's all rewound when you use this extraordinary purple toning, damage repair shampoo. Plus, with the innovative FragranceFuse technology, every hair strand is infused with a lasting explosion of fragrance that lasts for 24 hours.\u003c\/p\u003e\n\n\u003cp\u003eAttain icy, strong blonde hair. Discover the transformative power of Fudge Clean Blonde Damage Rewind Violet Toning Shampoo, and never worry about brassy tones again.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eShampoo\u003c\/p\u003e\n\n\u003ch3\u003eDirections\u003c\/h3\u003e\n\u003cp\u003e1. Moisten hair thoroughly, 2. Apply a small amount of shampoo to the scalp, 3. Massage gently, 4. Rinse thoroughly, 5. Repeat if necessary, 6. Apply conditioner. This purple toning shampoo is specifically formulated for blonde hair and eliminates unwanted yellowness in just one wash.\u003c\/p\u003e\n\n\u003cp\u003eManufactured by PZ Cussons (Europe) Ltd., and PZ Cussons Beauty LLP, we only supply the most recent official version of all products. Packaging, branding, formulations, and product presentations may be updated over time. As such, product images on our website might occasionally display previous versions or packaging designs. If you prefer a product that matches a specific version or packaging style, contact us before placing your order, and we can confirm if the currently supplied product matches your preference. By purchasing without prior confirmation, you acknowledge and accept that the product supplied may differ in appearance or version, but it remains the authentic product distributed by the manufacturer.\u003c\/p\u003e","brand":"Fudge","offers":[{"title":"Default Title","offer_id":45147050541193,"sku":"T940237","price":8.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/51_d_kGC2JL.jpg?v=1767982847"},{"product_id":"fudge-damage-rewind-reconstructing-shampoo-250ml","title":"Fudge Damage Rewind Reconstructing Shampoo 250ml","description":"\u003cul class=\"key-benefits\"\u003e\n  \u003cli\u003eStrengthens hair by up to 90% instantly upon application.\u003c\/li\u003e\n  \u003cli\u003eOpti-PLEX technology repairs and smoothens damaged hair cuticles.\u003c\/li\u003e\n  \u003cli\u003eIdeal for dry, coarse blonde hair that has been damaged by treatment or styling.\u003c\/li\u003e\n  \u003cli\u003eFeatures colour lock and fragrance fuse technology for maximum effect.\u003c\/li\u003e\n  \u003cli\u003eCruelty-free and safe for animal lovers.\u003c\/li\u003e\n\u003c\/ul\u003e  \n\n\u003cp\u003eRevive your hair with the Fudge Damage Rewind Reconstructing Shampoo 250ml, a lifesaver for damaged hair. This intensive reparative shampoo breathes new life into dry or coarse blonde hair that has been ravished by treatment or styling.\u003c\/p\u003e\n\n\u003ch3\u003eInstantly Increase Hair Strength\u003c\/h3\u003e\n\u003cp\u003eFormulated to instantly boost your hair's strength by a whopping 90%, this shampoo fortifies hair from root to tip, leaving it resilient and vitalised.\u003c\/p\u003e\n\n\u003ch3\u003eAdvanced Hair Repair Technology\u003c\/h3\u003e\n\u003cp\u003eHarnessing the power of Opti-PLEX technology, the shampoo works to mend damaged hair cuticles and rebuild your hair's natural protective shield.\u003c\/p\u003e\n\n\u003ch3\u003eColour Retention and Fragrant Fusion\u003c\/h3\u003e\n\u003cp\u003eIn addition to revitalising your hair, this shampoo ensures your colour stays locked in, thanks to the integrated colour lock technology. It also infuses your hair with an appealing fragrance using advanced fragrance fuse technology, ensuring your hair smells as good as it looks.\u003c\/p\u003e\n\n\u003ch3\u003eCruelty-Free Commitment\u003c\/h3\u003e\n\u003cp\u003eBeing a product by Fudge, this shampoo guarantees a commitment to ethical beauty practices and does not engage in any form of animal testing.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003eTake some of the shampoo and apply it evenly to wet hair. Massage it into your scalp before rinsing out thoroughly.\u003c\/p\u003e\n\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\u003cp\u003ePlease note, manufacturers from time to time may alter formulations, packaging, branding, or the overall presentation of their products. As a result, actual product packaging and materials may contain more and different information. For the most accurate information, always refer to products in-hand.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eShampoo\u003c\/p\u003e\n\n\u003ch3\u003eManufacturer Contact Information\u003c\/h3\u003e\n\u003cp\u003ePZ Cussons (Europe) Ltd., ‘C’, Ardilaun Ct., 112-114 St Stephens Green, Dublin D02 TD28, Eire. PZ Cussons Beauty LLP, Manchester M22 5TG.\u003c\/p\u003e \n\n\u003cp\u003eIf the specific version, formulation, or packaging style shown in an image is required, please contact us prior to placing your order so we can confirm the current version of the product. By ordering without prior confirmation, it's acknowledged that the product supplied may have a different appearance, packaging, or version, but will always be the authentic current product distributed by the manufacturer.\u003c\/p\u003e \n\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/51ENEQ5YRML.jpg?v=1767982848\" alt=\"Fudge Damage Rewind Reconstructing Shampoo 250ml\"\u003e","brand":"Fudge","offers":[{"title":"Default Title","offer_id":45147050573961,"sku":"D206700","price":8.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/51ENEQ5YRML.jpg?v=1767982848"},{"product_id":"fudge-clean-blonde-violet-toning-shampoo-250ml","title":"Fudge Clean Blonde Violet Toning Shampoo 250ml","description":"\u003ch2\u003eFudge Clean Blonde Violet Toning Shampoo 250ml\u003c\/h2\u003e\n\u003cul class=\"key-benefits\"\u003e\n\u003cli\u003eEradicates yellow tones from blonde hair using a sulfate-free formula\u003c\/li\u003e\n\u003cli\u003ePacked with violet pigments and proteins for neutralizing brassiness\u003c\/li\u003e\n\u003cli\u003eFragranceFuse technology for a 24-hour captivating scent\u003c\/li\u003e\n\u003cli\u003eBolsters hair strength by 90 percent through Opti-PLEX technology\u003c\/li\u003e\n\u003cli\u003eFlexible styling options for various hair types, loved by professionals\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eGet ready to elevate your blonde hair with Fudge Clean Blonde Violet Toning Shampoo. This unique formula is a game-changer for all blonde hair types, especially for those battling brassiness and dryness due to colouring or heat styling. With its violet toning ability, it efficiently eradicates yellow tones and imparts a lustrous shine to your hair.\u003c\/p\u003e\n\n\u003cp\u003eThis purple toning shampoo is formulated with an array of powerful ingredients, prominently neutralizing violet pigments and proteins. These elements not just combat brassiness but impart luminosity to your hair, making it a salon favourite. \u003c\/p\u003e\n\n\u003cp\u003eFragranceFuse technology makes this product stand out by offering a 24-hour burst of captivating fragrance, infused right into your hair. The scent radiates with every swatch of your hair, providing a charming aroma all day long.\u003c\/p\u003e\n\n\u003cp\u003eFor those with hair damaged from colouring or heat styling, this shampoo proves to be a boon. It features Opti-PLEX technology, which enhances hair strength by up to 90 percent. Furthermore, it includes Fudge’s specialized hairguard complex. This innovative formula targets hair cuticles and seals them shut in just one wash, protecting your hair from further damage. \u003c\/p\u003e\n\n\u003ch3\u003eDirections\u003c\/h3\u003e\n\u003cp\u003eUse the Fudge Clean Blonde Violet Toning Shampoo just like your regular shampoo. Apply evenly through wet hair and let it sit for up to 5 minutes to see optimal results. Afterward, rinse thoroughly with water. \u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eFor the most up-to-date and accurate ingredient list, please refer to the product packaging or the manufacturer’s official website.\u003c\/p\u003e\n\n\u003cp\u003ePlease be assured that we only supply the latest official version of all our products. However, manufacturers may update formulations, branding, packaging, or product presentation at any time, so product images displayed on our website may sometimes show previous versions or earlier packaging designs.\u003c\/p\u003e\n\n\u003cp\u003eIf you are seeking a product to match a specific version, formulation, or packaging style shown in an image, please contact us before placing your order, so we can confirm whether the product available corresponds to your needs.\u003c\/p\u003e\n\n\u003cp\u003ePlease note, by proceeding with a purchase without confirmation, you acknowledge and accept that the product supplied may differ in appearance, packaging, or version, while still being the current authentic product distributed by the manufacturer.\u003c\/p\u003e","brand":"Fudge","offers":[{"title":"Default Title","offer_id":45147050606729,"sku":"Z861814","price":9.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/51AWnrx0T0L.jpg?v=1767982850"},{"product_id":"fudge-professional-xpander-hair-foam-200ml","title":"Fudge Professional Xpander Hair Foam 200ml","description":"Output:\n\n\u003cul class=\"key-benefits\"\u003e\n\u003cli\u003eBoosts hair volume immensely, up to sky-high levels\u003c\/li\u003e\n\u003cli\u003eProtects hair against heat up to 230˚C, ideal for regular hair styling\u003c\/li\u003e\n\u003cli\u003eNon-sticky, lightweight formulation for comfortable all-day wear\u003c\/li\u003e\n\u003cli\u003eIntensifies hair density by up to 180% using Fibre-Dense Technology\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking and feeling fuller from root-to-tip\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eExperience an incredible lift in your locks with Fudge Professional Xpander Hair Foam 200ml. This revolutionary hair foam gives your hair extreme volume, touching the sky-high levels that will leave you in awe. The non-sticky, lightweight formulation seeps into your hair swiftly, providing touchable amplification and style memory with mega hold. Now you can style your hair as wild or as tamed as you want!\u003c\/p\u003e\n\n\u003cp\u003eOne of the marvels of this hair foam is its protective nature. It shields your hair against heat up to a whopping 230˚C, perfect for those who love to stylize their hair regularly without worrying about damaging it. Moreover, the Fibre-Dense Technology visibly intensifies your hair density by up to 180%, making it look and feel fuller from the root-to-tip.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\n\u003cp\u003eAqua\/Water\/Eau, Butane, Distarch Phosphate, Propylene Glycol, Isobutane, Propane, Polyimide-1, laureth-4, PEG-40 Hydrogenated Castor Oil, Oleth-10, PEG\/PPG-17\/18 Dimethicone, PEG-12 Dimethicone, Polyquaternium-55, Phenoxyethanol, Polysorbate 20, Panthenol, Capryl\/Capramidopropyl Betaine, Parfum (Fragrance), Hydroxyethyl Cetyldimonium Phosphate, Amodimethicone, Cetrimonium Chloride, Sodium Hydroxide, Chlorphenesin, Isopropyl Alcohol, Glycerin, Tetrasodium Glutamate Diacetate, Sodium Chloride, limonene, Cocodimonium Hydroxypropyl Hydrolyzed Wheat Protein, Trideceth-12, Caprylyl Glycol, Hydrolyzed Keratin, Benzyl Salicylate, Benzyl Alcohol, Amyl Cinnamal, Coumarin, Sodium Benzoate, Geraniol, Hydroxycitronellal, linalool, Ethylhexylglycerin, Sorbic Acid\u003c\/p\u003e\n\n\u003cp\u003eShake the can well before use. Hold it upside down to dispense the foam. Apply it evenly through damp hair. Blow dry and style as per your desire.\u003c\/p\u003e\n\n\u003cp\u003ePlease note that we supply only the latest official version of all products. As manufacturers may update formulations, branding, packaging, or product presentation at any time, the product images displayed on this website may occasionally show previous versions or earlier packaging designs.\u003c\/p\u003e\n\n\u003cp\u003eShould you require a product to match a specific version, formulation, or packaging style shown in an image, we recommend contacting us prior to placing your order so we can confirm if the currently supplied product corresponds with the version displayed. By proceeding with a purchase without prior confirmation, you acknowledge and accept that the product supplied may differ in appearance, packaging, or version, while remaining the current authentic product distributed by the manufacturer.\u003c\/p\u003e","brand":"Fudge","offers":[{"title":"Default Title","offer_id":45147050639497,"sku":"J049281","price":9.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/41tqb_rspKL.jpg?v=1767982853"},{"product_id":"fudge-clean-blonde-damage-rewind-violet-toning-treatment-200ml","title":"Fudge Clean Blonde Damage Rewind Violet Toning Treatment 200ml","description":"\u003ch2\u003eFudge Clean Blonde Damage Rewind Violet Toning Treatment 200ml\u003c\/h2\u003e\n\u003cul class=\"key-benefits\"\u003e\n\u003cli\u003eNegates the harmful effects of yellow tones on hair for a pristine look.\u003c\/li\u003e\n\u003cli\u003eUnprecedented lightweight formula offering an intensively nourishing masque for your hair.\u003c\/li\u003e\n\u003cli\u003eStrengthens hair up to 90%, bolstering its resilience against damage.\u003c\/li\u003e\n\u003cli\u003ePioneering violet micro-pigments coupled with Opti-PLEX technology rinse out brassy tints and reconstruct internal hair bonds respectively.\u003c\/li\u003e\n\u003cli\u003eFragranceFuse technology infusion enriches each hair strand with a long-lasting, delightful burst of fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIntroducing the Fudge Clean Blonde Damage Rewind Violet Toning Treatment- a pioneering hair care breakthrough that lets you say goodbye to brassy tones and hair damage! This novelty item doesn't force you to compromise between toning and repair, but provides a holistic approach to hair care. Boasting optimal-strength violet micro-pigments, this toning treatment rapidly neutralizes yellow shades, paving the way for controlled hair coloration.\u003c\/p\u003e\n\n\u003cp\u003ePowered by Opti-PLEX technology, our formula penetrates the inmost reverence of your hair, initiating a chain reaction that restores the bonds broken by chemical treatments, styling heat, and environmental tolls. All the while, it seamlessly smoothens the hair cuticle, enhancing the sleekness and softness of your locks. The resultant hair not just looks healthier but also feels 5 times smoother and soft with a striking 90% increased strength.\u003c\/p\u003e\n\n\u003cp\u003eWe've adopted FragranceFuse Technology in our formulation matrix to make sure your hair always leaves behind an irresistible scent trail. This technology ensures 24 hours of fragrant hair, amplifying your aura wherever you go.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua (Water), Cetyl Alcohol, Dimethicone, Hydrogenated Castor Oil\/Sebacic Acid Copolymer, PEG-12 Dimethicone, Cetearyl Alcohol, Glycerin, Bis-Ethyl (Isostearylimidazoline) Isostearamide, Cetrimonium Chloride, Cocoglycerides, Myristyl Myristate, Hydroxyethylcellulose, Quaternium-91, Phenoxyethanol, Sodium Benzoate, Benzophenone-4, Tocopheryl Acetate, Citric Acid, Cetrimonium Methosulfate, Parfum (Fragrance), Disodium EDTA, Pentylene Glycol, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Hexyl Cinnamal, Sodium PCA, Limonene, Sodium Lactate, Sodium Hydroxide, Arginine, Aspartic Acid, Potassium Sorbate, Disodium Phosphate, Polysorbate 60, PCA, Sodium Sulfate, Glycine, Alanine, Paullinia Cupana Seed Extract, Sodium Phosphate, Serine, Valine, Isoleucine, Proline, Threonine, Histidine, Phenylalanine, CI 60730 (Ext. Violet 2), CI 45100 \u003c\/p\u003e\n\n\u003cp\u003eGet dazzling, salon-grade hair right at your home with the Fudge Clean Blonde Damage Rewind Violet Toning Treatment. Do not compromise on hair health, choose the right treatment from a brand you trust, choose Fudge.\u003c\/p\u003e","brand":"Fudge","offers":[{"title":"Default Title","offer_id":45147050672265,"sku":"L925386","price":9.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/51AZu1HZoxL_cdf1d2e1-0d26-4f12-be15-a8f5391f84be.jpg?v=1767982854"}],"url":"https:\/\/mybeauty.boutique\/collections\/fudge.oembed","provider":"MyBeautyBoutique","version":"1.0","type":"link"}