{"product_id":"aveda-men-pure-formance-thickening-paste-75ml","title":"Aveda Men Pure-formance Thickening Paste 75ml","description":"\u003cul class=\"key-benefits\"\u003e\n\u003cli\u003eInstantly gives hair a thicker appearance\u003c\/li\u003e\n\u003cli\u003eOffers versatile hold, suitable for various hairstyles\u003c\/li\u003e\n\u003cli\u003eNaturally derived ingredients, including amla for visibly thicker strands\u003c\/li\u003e\n\u003cli\u003eFormulated without animal-derived ingredients, mineral oil, and synthetic fragrance\u003c\/li\u003e\n\u003cli\u003ePart of the Aveda Men Pure-Formance line, catering to men's hair care and styling needs\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eBoost the look of your hair with the \u003cstrong\u003eAveda Men Pure-Formance Thickening Paste 75ml\u003c\/strong\u003e. This transformative hair paste immediately lends the appearance of fuller, denser hair with its uniquely formulated thickening abilities. It's the perfect addition to your hair styling routine, whether you're aiming for a casual or polished look.\u003c\/p\u003e\n\n\u003cp\u003eStruggling with limp, lifeless hair? Fear not! This product packs a powerful punch with its ability to add a versatile, pliable hold, capable of supporting all sorts of hairstyles. Whether it's a smooth, sleek back or a easy-going casual tousle, this styling paste is up to the task. It provides a natural finish while allowing flexibility for restyling, making it a multitasking essential in every man's grooming kit.\u003c\/p\u003e\n\n\u003cp\u003eComprising 91% naturally derived ingredients, the thickening paste utilizes the potency of amla, a powerful natural hair volumizer that works on individual hair strands, from root to tip. Animating the hair with more volume, it leaves you with impressively bulked-up hair, guaranteeing a strong, defined look.\u003c\/p\u003e\n\n\u003cp\u003eSay goodbye to harsh elements in your hair care. Aveda Men Pure-Formance Thickening Paste is formulated without animal-derived ingredients, mineral oil, and synthetic fragrance, ensuring that you're treating your hair to only the best care it deserves. Moreover, Aveda is a certified B Corp, is 100% Vegan, and is Leaping Bunny approved, certifying its alignment with stringent ethical and sustainability standards.\u003c\/p\u003e\n\n\u003cp\u003eJoin the ranks of satisfied customers who trust in Aveda's hair-styling solutions. The Pure-Formance line is developed with men’s hair and styling needs in mind, with a range that includes shampoo, conditioner, Shave Cream, and a variety of styling pastes, gels and pomades suitable for all hair types.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater Aqua Eau, Hydrogenated Castor Oil, Canola Oil Huile De Colza, Oryza Sativa (rice) Bran Wax, C14-22 Alcohols, Dimethicone, Glycerin, Jojoba Esters, Peg-40 Hydrogenated Castor Oil, Cetearyl Alcohol, Alcohol Denat., Aluminum Starch Octenylsuccinate, Coco-glucoside, Glycyrrhiza Inflata Root Extract, Orbignya Oleifera (babassu) Seed Oil, Yeast Extract Faex Extrait De Levure, Glycine Soja (soybean) Oil, Ursolic Acid, Rosmarinus Officinalis (rosemary) Leaf Extract, Emblica Officinalis Fruit Extract, Calophyllum Inophyllum Seed Oil, Hydrolyzed Algin, Tocopherol, Sodium Chloride, C12-20 Alkyl Glucoside, Peg-100 Stearate, Zea Mays (corn) Starch, Silica, Glyceryl Stearate, Pvp, Starch Hydroxypropyltrimonium Chloride, Fragrance (parfum), Coumarin, Limonene, Linalool, Citronellol, Geraniol, Eugenol, Farnesol, Citral, Benzyl Benzoate, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol ILN51310. \u003cbr\u003ePlease refer to the product packaging for the most up to date list of ingredients.\u003c\/p\u003e\n\n\u003ch3\u003eDirections\u003c\/h3\u003e\n\u003cp\u003e1. Apply a small amount of product to damp or dry hair, 2. Work the product evenly throughout the hair, 3. Style as desired, creating a strong, defined look with a pliable hold.\u003c\/p\u003e\n\n\u003ch3\u003eSafety Warning\u003c\/h3\u003e\n\u003cp\u003eNo warnings applicable.\u003c\/p\u003e\n\n\u003cp\u003eProduct images on this website may occasionally show previous versions or earlier packaging designs due to updates by the manufacturer. When buying a product, you acknowledge and accept that the supplied product may vary in appearance, packaging, or version but is still the same authentic product distributed by the manufacturer. If you require a product to match a specific version or packaging style shown in an image, please contact us before placing your order to confirm.\u003c\/p\u003e","brand":"Aveda","offers":[{"title":"Default Title","offer_id":45146967277705,"sku":"F016151","price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6541\/8121\/files\/61sW91dX3SL.jpg?v=1767981156","url":"https:\/\/mybeauty.boutique\/products\/aveda-men-pure-formance-thickening-paste-75ml","provider":"MyBeautyBoutique","version":"1.0","type":"link"}